Behavioral
4 questions
Tell-me-about-a-time stories on ownership, conflict, and impact — scored against this company's real values.
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01
Walk me through a time you wrote a working-backwards PR-FAQ or narrative to launch a product, and how starting from the customer press release changed what you built (Customer Obsession / Invent and Simplify).
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02
Tell me about a time you disagreed with engineering or leadership on a roadmap priority, pushed back with conviction, and then fully committed once the decision was made (Have Backbone; Disagree and Commit).
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03
Describe a situation where you killed or descoped a feature because diving deep into the data showed customers did not actually need it (Dive Deep / Frugality).
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04
Give me an example of a time you launched something quickly with a reversible 'two-way door' decision rather than waiting for perfect information (Bias for Action).
Practice Behavioral out loud →
Technical
4 questions
The hard screen for the craft itself — talked through out loud, not whiteboarded in your head.
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01
Write the press release portion of a PR-FAQ for a new Amazon feature that helps customers reschedule a package delivery, including the customer quote and the problem it solves.
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02
How would you define the input and output metrics for the 'Subscribe & Save' program and decide which single metric best signals long-term customer trust?
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03
A senior leader asks why first-time Prime Video viewers are not converting to repeat viewers; how would you structure the investigation and what data would you pull?
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04
Estimate the annual revenue impact of reducing one-click checkout failures by one percent, stating your assumptions explicitly.
Practice Technical out loud →
System Design
4 questions
Open-ended design of the systems this company actually runs, with the interviewer probing your tradeoffs.
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01
Design the customer-facing 'Buy Again' / 'Customers also bought' recommendation experience and the signals it should rank on.
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02
Design Amazon's order returns and refunds product flow end-to-end, from the customer initiating a return to the warehouse restocking it.
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03
Design a real-time delivery-tracking experience for Amazon Prime that keeps the customer informed from order placement to the doorstep.
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04
Design the seller-facing product that helps third-party merchants understand and win the Buy Box.
Practice System Design out loud →